Pop-up shops can be a great way to generate buzz and excitement around a new product or brand. Working with Ludlow Grey and JoAnn Fabric, Shadowbox Design Management helped setup a temporary pop-up shop in New York City. The event was organized to launch Joann’s Fabrics’ new product, the Ditto Pattern, on February 8, 2023.

Shadowbox Design Management handled various technical aspects, including lighting, audio, and visual equipment setup for the space. These elements are essential for creating an immersive and engaging environment that effectively showcases the product and captures the attention of visitors.

Providing a crew to operate the equipment further ensures that the event runs smoothly and that all technical components are well-managed. This kind of support is particularly important for temporary events like pop-up shops, where everything needs to come together seamlessly within a short timeframe.